The National Census of Population and Housing is undertaken by the Australian Government’s Australian Bureau of Statistics (ABS) every five years and it is vital to ensure that Census counts accurately reflect the entire population. The Census information is used by Governments and the community for planning, service delivery and research.
Queensland Government Awareness Campaign
Queensland Treasury’s Office of Economic and Statistical Research conducted a state-wide awareness campaign leading up to the 2006 Census to encourage participation in the Census, particularly people from rural and remote, Indigenous, high-rise and gated communities.
The campaign featured the theme Count me in and provided a Queensland focus to complement the national campaign being undertaken by the ABS.
Count me in.
The Queensland Government encouraged participation in the Census through a state-wide awareness campaign featuring the theme Count me in.
The campaign was coordinated by Queensland Treasury’s Office of Economic and Statistical Research. It provided a Queensland focus for the Census that complemented the national campaign undertaken by the ABS.
The main objective of the Queensland campaign was to encourage people from rural and remote, Indigenous, high-rise and gated communities to participate, as these groups were been under-represented in previous years.
OESR worked closely with local communities across Queensland over the year to heighten awareness of the Census, demonstrating its value to Queensland and how the community can use Census statistics.
Census data products
Following the release of the Census data in 2007, OESR coordinated a project to incorporate this data into our current range of resources. Examples of this include:
- Census Bulletins
- Queensland Regional Profile
- Indigenous Regional Profiles
- Queensland Regional Database (also known as QRSIS)
Last reviewed 14 August 2012